Sign Up

After creating an account, you'll be able to track your payment status, track the confirmation and you can also rate the tour after you finished the tour.
Confirm Password*
First Name*
Last Name*
Birth Date*
* Creating an account means you're okay with our Terms of Service and Privacy Statement.
Please agree to all the terms and conditions before proceeding to the next step

Already a member?


Piedmont Food & Wine Luxury Tour

Booking Form
Enquiry Form
Full Name*
Email Address*
Travel Date*
Your Enquiry*
* I and all of my party on this form agree with Terms of Service, Privacy Statement and Release of Liability.
Please agree to all the terms and conditions before proceeding to the next step
Available: 8 seats
Room 1 :
Room 1 :
* Please select all required fields to proceed to the next step.

Proceed Booking

Save To Wish List

Adding item to wishlist requires an account


Got a Question?

Do not hesitate to write to us, we are happy to help you.


What if it rains?

In case of bad weather, the decision to confirm the program or not is always up to the guide. They will inform the guests of the possible changes the evening before the tour. In the morning, the guide will make their decision by evaluating if there are adequate weather conditions to ride safely without excessive risks.

If the tour cannot be taken, H&B will propose its guests some excursions, for some of which an additional extra cost may be required.

Piedmont Food & Wine Luxury Tour

  • Start Location: Cioccaro di Penango (AT)
  • Finish Location: Serralunga D'alba (CN)
  • Days riding: 6
  • Group size: from 6 to 8
  • Total distance: approx 420km (2900miles)
  • Total elevation: approx 4700m (15400feet)
  • Biggest climbing day: friday, 1700m (5600feet)

Day 1Sunday. 30km

Appointment around 2 pm in the hotel lobby. Our first ride together is an easy and short journey. We need to check that your bike is in perfect condition and your riding position is adjusted according to your usual needs. If something isn’t right we have time to fix it and we’re here to help.  Without going far from our hotel, we ride gentle ups and downs between the vineyards that produce Barbera, Pinot Nero and Nebbiolo grapes. We are now in the Monferrato area, which together with Roero and Langhe is a UNESCO World Heritage Site. After a refreshing swim in the pool before dinner if you want, an interesting visit to the Wine Museum with a first taste of local products.

Overnight stay: Relais Sant’Uffizio, Cioccaro di Penango (AT)

Day 2Monday. 70km - 900m D+

Today, our tour in Piedmont begins and the path is a little bit longer and with some roughness to overcome, so first of all a healthy and substantial breakfast to recharge your batteries. We head north, in the north of Monferrato up to the banks of the river Po. We ride through the vineyards which, in addition to red wines, produce the white grapes for the classic Asti Spumante. We travel along secondary roads that cross the hills with continuous ups and downs on which few cars pass. This makes these areas the ideal place for cycling. One after the other, we cross many small villages with an “ancient smell”, almost all dominated by a medieval castle or a tower. Here the time seems stopped, but we can always find the one for a good coffee. We continue at the right pace and go back to the hotel for a relaxing swim in the pool. Dinner will be a great surprise.

Overnight stay: Relais Sant’Uffizio, Cioccaro di Penango (AT)

Day 3Tuesday. 82km - 890m D+

Today’s route lead us from Monferrato to the border with the Langhe. So we point our bikes southward, with continuity of the typical landscapes of this area made up of hills, vineyards and, luckily for us, roads with little traffic and almost no cars. This evening we will be near the territories of great red wines, but first we must go beyond the production area of the “sparkling bubbles” which here as you know are called Asti Spumante. The Dolcetto and Moscato vineyards are the reference points for our ride. Beyond the Tanaro river, the hills and small villages follow one after another on our path. In one of the historic squares we will see, we cannot give up our inevitable espresso. In the final part of today’s lap, the hills get a little steeper, but the finish is not so far away. Our Hotel has a swimming pool, a splendid solarium with breathtaking views for your well-deserved relaxation before dinner.

Overnight stay: Villa Fontana Relais, Agliano Terme (AT)

Day 4Wednesday. 75km - 1100m D+

Today, we’re still pedalling between the borders of Monferrato and Langhe, heading east, towards Acqui Terme. The characteristic landscape of this area of Piedmont does not change, and while hazelnut woods follow one another and the vineyards of red and white grapes alternating, a gentle ascent takes us to Montabone and then, descending, we reach the valley of the Bormida river. We slowly cross Acqui Terme admiring the remains of the Roman aqueduct. From here we go up towards Castel Rocchero and Fontanile, up to Monbaruzzo, where the eponymous Amaretti are produced, which we will not fail to taste accompanied by our daily “espresso”. Recovering our energy, we cover the last few kilometres at a good pace, but in every small town we encounter there is something that deserves a look.

Overnight stay: Villa Fontana Relais, Agliano Terme (AT)

Day 5Thurdsay. 70km - 771m D+

We leave Agliano Terme and soon we cross over the Tanaro river, which marks the border between the Monferrato and the area called Roero. The main characteristic of this territory is certainly the “Rocche”, a kind of canyon cut into the earth from Cisterna d’Asti to Pocapaglia. It’s the gift left by the river which during the centuries changed its way and has modified and characterized everything here. Unusual landscapes, woods alternating with panoramic balconies, and moreover the ideal terrain for growing grapes. Medieval castles, towers and squares follow one after the other, and suddenly a magnificent panoramic balcony. Monticello d’Alba deserves a stop to admire its excellently preserved Castle and for our usual coffee. The village of Pollenzo is also part of the “Crown of Delights”. The history of Barolo wine was written here. And today the University of Gastronomic Sciences and the Wine Bank, the only one of its type in Italy, are based here. It doesn’t take long to get to the hotel, but a detour of a few kilometres takes us to Grinzane and its splendid castle.

Overnight stay: Villaggio Narrante, Serralunga d’Alba (CN)

Day 6Friday. 95km - 1700m D+

This is our final “big stage”, and the day will be quite difficult, but don’t worry, it twill be a great ride!

So first of all you need a breakfast full of energy to fill the tank. In addition to the great wines that we have had the opportunity to taste these days, the Langhe are the home of the most famous (and tastiest) creams in the world. Large hazelnut woods around us accompany us to Sinio, where there is immediately the opportunity for a taste in the most artisanal iteration. We set off again and the road begins to climb (in some places the slopes become challenging) until we reach Serravalle Langhe. From here we ride for several kilometres on a ridge that offers us beautiful landscapes from both sides. We keep the right pace to enjoy these beauties and arrive in Murazzano, known for its eponymous and typical cheese. A short downhill stretch before tackling the ascent of Monbarcaro, the “peak of the Langhe”. We then take the “romantic road”, which lets us breathe with its favourable slope, until we pass Bosia. There is one last climb to overcome though, which leads to Lequio Bernia. A stop for our coffee is almost compulsory for us. Then it will be just downhill at great speed until our hotel.

Overnight stay: Villaggio Narrante, Serralunga d’Alba (CN)

Day 7Saturday

It’s our last day and after breakfast we say goodbye, hoping to see you soon to ride together again. If you have requested a ride to the airport, our staff will take care of it, If, on the other hand, you have arrived on your own, our staff will take you back to where we started.

What's included
  • 6 nights, standard double room with HB treatment. Room can be occupied by two members of the Experience, or by a single rider and his non rider companion. whose price will be reduced.
  • Light lunch and soft drink during the bike tour and dinners.
  • Pinarello Paris 2021 disc (or Scott Adicted e-bike at an additional cost); If the guest uses his own bicycle, the rental cost will not be charged.
  • Bike position fitting.
  • Daily bike cleaning and maintenance.
  • Nalini short sleeve cycling jersey.
  • Two dinners in a Michelin Star Restaurants.
  • Wine tasting during winery and cellars visiting.
  • Package pirce 3400 Euro per person in double room. Extra price in single room 350 Euro.
  • Price for non rider guest 1700 Euro.
  • Price reduction for riders with their own bike 230 Euro.
  • Possibility for additional nights according to hotel availability, before or after the H&B Experience program.
  • Some excursions (organized by H&B in case the bike tour is not carried out due to bad weather conditions) may involve additional costs.

Prices do NOT include:

  • Alcoholic beverage.
  • Lunch for non rider guest from Monday to Friday.
  • Any other extras ordered by the guest at the hotel or during the bike riding tour.
  • Transportation from and to Malpensa Airport.